There, it was revealed that the series would consist of five short animated episodes that would be released online on the official Sonic the Hedgehog YouTube channel for everyone to see for free. The series was first revealed at the "Gotta Go Fast" Sonic panel at SXSW in March 2018 with some concept art and a teaser trailer. And the rest is history.Sonic Mania Adventures began production back in 2017, with Tyson Hesse serving as the art director for the series. Iizuka, the head of here, and we finally nailed the look. And we spent a few months designing the character, and we worked very closely with Mr. So we came up with this look that is hand drawn and not too polished to have kind of, you know, "for the fans, by the fans" type of feel. And we talk about the style and something close to the game, yet original. And that was a challenge itself, 'cause as you know, only a very handful of production houses does hand-drawn animation at this time, and we were searching Japan, Korea, the U.S., but finally we reached this production house called Neko Productions, located in Burbank, actually not too far from our office in Burbank, and it's a little bit small production but they have a really good pool of hand-drawing animators. So our conclusion was we're not gonna do 3D, but let's do hand-drawn animation. We were very lucky to have Tyson Hesse as a director who has been working with some Sega projects on and off prior, but at that time I believe he was a storyboard artist, and this was a really nice opportunity for both sides to make something brand new and having Tyson as a supervising director.Īnd then once we have Tyson on board, we had been discussing how we can replicate this innocent, untapped original world of Sonic, and how we can replicate the '90s Saturday morning cartoon type of feel. The creator I hire has to be a big fan of Sonic, and has to know about Sonic in and out, and it wasn't too hard to find that person. So my first mission is to find somebody who's really in tune with the original world of Sega. ![]() So I wanted to make something to speak to that. It's recreating the old side-scroll platform game. So as you know, Sonic Mania the game is all about nostalgia, if you will. So I joined, and that was the very first thing I did with Sega and we created six episodes so far on Sonic Mania Adventure series, and it's been a great success. Sega had the idea for a while, but they just didn't have a person to do it. And it was, again, it was a brand-new initiative. It's a physical package branding called Sonic Mania Plus, and Sega had the idea of adding a few new elements to the game, and we thought, why not create a short-form content to highlight that new element and start with a companion piece, but also promote the brand as a whole. And then when I joined there was a plan of creating additional SKU. And at that time, when I joined, Sega previously released Sonic Mania game, as a digital download I believe. ![]() Thus, this short-form content idea came, and the original purpose of creating this short-form content is to create something like a companion piece to the game, really. ![]() And production wrapped for Sonic Boom, and we were thinking about doing something new. Yukio Kusumoto: I joined Sega about two years ago and this creating short-form content was a brand-new initiative following Sega's last effort of creating a series called Sonic Boom. : How did these animated shorts come about? How did this all come together?
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